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The Art of Masculinity

Nov 17, 2022

On this episode, we talked about:

Adapting your habits and making more productive decisions
Going through "the cave" process
Knowing how the ego works
You have to be consistent
Difference between coach and consultant
Being specific about what you want to accomplish
It's your job to get results in your life
Creating a brave space
Moving out of your comfort zone
You have to be willing to get uncomfortable
Your personality is who you think you need to become
It's all about the self
Pain is an inherent part of life
You have to become weak if you want to die


"When you start to shift your beliefs and perceptions in yourself, your actions will naturally follow you"


"We all have to have a mirror that can properly point out our blind spots and our unconscious beliefs"


"The primary goal of a coach is not to tell you what to do, it's to ask you powerful evoking questions that guide you back to your authentic truth"


About Jake:

We don't achieve our way to our full potential, we die our way there. Most coaches focus on shifting behaviors and habit optimization but these are ultimately symptoms of our internal beliefs, identity & survival strategies. In order to achieve true transformation to occur we must unbecome or die to the egoic identity that we rely upon in order to achieve, succeed & push for more. 


You can follow and support Jake at:



Let's connect over on Instagram: @Johnny.Elsasser